Final Thoughts
Final Thoughts
Written by Michael Cowden
August 3, 2023
It feels like the market is in a bit of a holding pattern. Lead times are roughly sideways, according to our latest check of the market.
Will they begin to extend now that most mills are into September not only for cold-rolled and coated products but also for hot band?
That’s what we’d expect to see. It’s worth noting too that, despite all the gloom and doom in some quarters, the US economy keeps trucking along.
“The economy is strong. Everyone is busy. Everyone is making money. Everyone is spending.”
Midwestern service center executive
“The economy is strong. Everyone is busy. Everyone is making money. Everyone is spending – that’s why the Fed is having trouble slowing inflation,” one Midwestern service center executive told me.
He said, as others have, that his company had a strong July and expects to have a good August as well. Like other bigger service centers and distributors, he said his company has seen smaller service centers “begging” for tons over the summer.
UAW, to strike or not to strike?
But he’s not so sure whether the good times will roll into September. Why? Like some of you, he expressed concern about labor contract negotiations between the United Auto Workers (UAW) union and Ford, General Motors, and Stellantis.
Keep in mind that the UAW is negotiating with all three and not targeting just one as it typically does, and as it did in 2019, when it targeted GM. There was a 40-day strike then. What happens this year when the current contract – which covers ~150,000 workers – expires on Sept. 14?
It reminds me of last year when some companies stocked more than they otherwise might have on fears of a potential United Steelworkers (USW) strike at union-represented mills in the US and Canada.
A USW strike or lockout would have squeezed supplies. When a strike didn’t happen, some buyers were left with more inventory than they might have wanted.
This time the scenario would be the opposite. Companies might be keeping inventories lower than they ordinarily would on fears a UAW strike could send prices lower. A deal, if one is reached, could leave them with less inventory than they might need.
Discounting, still with us?
Another concern as lead times move further into September: Some of you have noted that we continue to see big discounts being offered to large buyers. We’ve heard under $800 per ton for large but repeatable spot buys – approximately 1,000-5,000 tons. Let’s say $760-780 per ton, or around the low end of SMU’s price range for HRC.
What’s causing some consternation is pricing being offered in the low $700s per ton – maybe in the high $600s per ton? – for buyers able to place orders for tens of thousands of tons. Do those discounts start to leave the market as HR lead times stretch further into September? Or will they become the prevailing price on a lag – as sometimes happens in a falling market? (Caveat: I know some of you big buyers say it’s just as frustrating to at times see smaller buyers getting the same prices as you, or perhaps even lower ones, because of, for example, a good relationship with a sales manager.)
Also, how many tons were placed at low numbers? And did that effectively pull forward into the summer orders that otherwise would have been placed in the fall?
Some of you have told me that the market will probably weaken in the fall on some of the concerns noted above. Others contend that the market has been climbing a wall of worry – over strikes, over high interest rates, over recession fears – for months. Maybe for a year or more. A few in that latter camp think a price increase might be in the cards.
I’d be surprised to see a price hike. But I was also surprised when U.S. Steel announced a price increase in mid-June, apparently on the heels of stronger automotive demand. Is there anything like that that might surprise to the upside now? Or will sheet prices continue to drift lower?
Let me know what you think!
SMU Steel Summit
SMU Steel Summit is less than three weeks away. The biggest flat-rolled steel event in North America kicks off on Monday, Aug. 21, and runs through Wednesday afternoon, Aug. 23, at the Georgia International Convention Center (GICC) in Atlanta.
More than 1,200 people have already registered. You can join them by registering here.
Think of it this way: You could spread out meetings with clients across multiple weeks and multiple trips. Or you could meet with everyone all at once at Steel Summit.
I often tout the quality of the agenda. I should also point out that we leave more time for networking than most industry conferences. And with so many people staying on the GICC campus, that networking continues at the hotel bars and lobbies well after the conference programming concludes.
So, come to learn. Stay for the networking and fun!
Michael Cowden
Read more from Michael CowdenLatest in Final Thoughts
Final Thoughts
It’s once again A Tale of Two Cities in the steel market. Some are almost euphoric about Trump’s victory. Others, some rather bearish, are more focused on the day-to-day market between now and Inauguration Day on Jan. 20.
Final Thoughts
One of the perhaps unintentional perks of being a trade journalist is the opportunity to travel and cover an array of industry conferences and events. Some I've attended have been at fun locations, like Palm Springs and Tampa, Fla. Others have been in more practical locations, like SMU’s Steel Summit in Atlanta and American Iron and Steel Institute (AISI) and Steel Manufacturers Association (SMA) meetings in Washington, D.C.
Final Thoughts
t this point in the game I think what we can say about Nippon Steel’s proposed buy of Pittsburgh-based U.S. Steel is that it will go through, it won’t go through, or the outcome will be something new and completely unexpected. Then again, I’m probably still missing a few options.
Final Thoughts
President-elect Donald Trump continues to send shockwaves through the political establishment (again). And steel markets and ferrous scrap markets continue to be, well, anything but shocking. As the French writer Jean-Baptiste Alphonse Karr wrote in 1849, "The more things change, the more they stay the same." (I thought the quote might have been Yankees catcher Yogi Berra in 1949. Google taught me something new today.)
Final Thoughts
President-elect Donald Trump will officially retake the White House on Jan. 20. I’ve been getting questions about how his administration’s policies might reshape the steel industry and domestic manufacturing. I covered the tumult and norm busting of Trump's first term: Section 232, Section 301, USMCA - and that's just on the trade policy side of things. It's safe to say that we'll have no shortage of news in 2025 when it comes to trade and tariffs.