Steel Mills

Ray Culley to Retire from Severstal

Written by John Packard

January 20, 2014

After more than 40 years in the steel industry, with the past seven years spent commuting between Toledo, Ohio and Detroit, Michigan, Ray Culley has decided to retire as the General Manager Marketing & Commercial Services for Severstal NA. In an internal announcement seen by Steel Market Update, Severstal announced his retirement as well as his interim replacement, Christine Hubley.

“Mr. Ray Culley has announced his retirement after more than 40 years in the steel business. Over the past seven years, he has become an invaluable member of the Commercial organization at Severstal North America. Perhaps his greatest contribution to the company has been his rigorous and organized method of information management, allowing the sales team and people across Severstal to access market information quickly and easily. The positive brand image that Severstal enjoys in the marketplace today is largely due to Ray’s efforts and creative thinking. Ray is a role model in the marketing profession, and he brought Severstal’s approach to marketing into the 21st century.”

Upon Mr. Culley’s retirement Ms. Christine Hubley will be appointed interim Manager, Marketing and will report to Sachin Shivaram, Vice President, Commercial. Ms. Hubley joined Severstal NA in March 2013 as a Marketing Analyst. Prior to Severstal Ms. Hubley spent five years as Principal Analyst for Project Performance Corporation, a Washington-based consulting firm.

Mr. Culley ended his note to all of us continuing on in the steel business with the following quote: “May prices rise and imports fall, and capacity utilization be greater than 85% for all the years to come.”

John Packard

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