The Truth About Selling Steel is a series of articles written by John Packard (with help from some of his friends), founder and publisher of Steel Market Update. You can find a number of the previous articles about the sales process under the resources tab in our website. Steel Market Update is in the middle […]
It may be a different day but buyers and sellers of flat rolled steel are still singing the same optimistic song regarding their company’s chances of being successful in the current (and future) steel environment. Steel Market Update has been conducting our early November flat rolled steel market survey all week and this afternoon we […]
Steel Market Update (SMU) conducted our early November flat rolled steel market survey this week. We invited approximately 600 companies to participate in the process. Of those participating 44 percent were manufacturing companies and 44 percent were steel service centers. The balance of the respondents was comprised of 6 percent trading companies, 5 percent steel […]
The Steel Market Update Price MoMo Index for flat rolled steel in the U.S. indicates hot rolled coil price momentum continued its downward trend for the eleventh week in a row. MoMo, which is a trailing indicator, is measured as a percentage and shows the relation of the current hot rolled coil (HRC) price movements […]
For the majority of the month of October, the SMU Steel Price Momentum Indicator was referencing lower prices for the next 30 to 60 day period. At the end of the month, we revised our Indicator to Neutral due to AK Steel, US Steel and Nucor having made $20 per ton price increase announcements. It […]
There are a number of ways to connect with new potential customers (prospects). The most effective is when customers come to you either through a marketing effort you and your company or, better yet came from a recommendation from one of your customers. Another way you can also reach new potential customers is by conducting […]
An explanation of the Key Indicators concept is given at the end of this piece for those readers who are unfamiliar with it. The total number of indicators considered has been increased by one this month to thirty six. We have added the price of coking coal FOB the Australian East Coast to the raw […]
The Steel Market Update Price MoMo Index for flat rolled steel in the U.S. indicates hot rolled coil price momentum continued its downward trend for the tenth week in a row. MoMo, which is a trailing indicator, is measured as a percentage and shows the relation of the current hot rolled coil (HRC) price movements […]
Steel buyers and sellers continue to be optimistic about their company’s ability to be successful in the current market conditions. However, there are some signs of strain growing, either due to seasonal pressures or margin squeezes, that may be giving pause to some within the industry. Even so, the results from the mid-October flat rolled […]
Steel Market Update (SMU) conducted our mid-October flat rolled steel market survey this week. Based on the results of that survey, we found lead times essentially unchanged from one week ago and basically the same as one year ago. Hot rolled averages 4.2 weeks, cold rolled 6.09 weeks, galvanized 6.11 weeks and Galvalume 6.58 weeks. […]
The Steel Market Update Price MoMo Index for flat rolled steel in the U.S. indicates hot rolled coil price momentum continued its downward trend for the ninth week in a row. MoMo, which is a trailing indicator, is measured as a percentage and shows the relation of the current hot rolled coil (HRC) price movements […]
The Steel Market Update Price MoMo Index for flat rolled steel in the U.S. indicates hot rolled coil price momentum continued its downward trend for the eighth week in a row. MoMo, which is a trailing indicator, is measured as a percentage and shows the relation of the current hot rolled coil (HRC) price movements […]
Steel Market Update conducted our early October flat rolled steel market survey this past week and the results are available in a power point format for our Premium level members on our website. The power point is also shared with those who completed the survey. As with past surveys, SMU invited just over 600 people […]
Buyers and sellers of flat rolled steel continue to be optimistic regarding their company’s ability to be successful in the current market environment as well as out three to six months into the future. Steel Market Update reported their Sentiment Index as +64 on Thursday, October 9th. The + 64 reading is unchanged from their […]
On Monday of this week, SMU began our early October flat rolled steel market survey. Invitations were sent to approximately 600 companies across the United States and Canada. The survey was concluded earlier today (Thursday). One of the key focus areas for the survey is to discover if there are any changes in lead times […]
Based on the responses received from our SMU flat rolled steel survey conducted this week, we have learned that the domestic steel mills have become more willing to negotiate flat rolled steel prices than they were in mid-September. We also learned the mills are more willing to discuss pricing than they have been going back […]
The Steel Market Update Price MoMo Index for flat rolled steel in the U.S. indicates hot rolled coil price momentum fell this week for the seventh week in a row. MoMo, which is a trailing indicator, is measured as a percentage and shows the relation of the current hot rolled coil (HRC) price movements against […]
The following article was written by John Packard, founder and publisher of Steel Market Update and an active steel salesperson for 31 years within the flat rolled steel industry. Packard’s experiences include 20 years of service center sales and management experience, 10 years of domestic steel mill sales experience (as an agent) and 6 years […]
Our Price Momentum Indicator has been stuck in “Neutral” since the last day of June 2014. We are now entering our 4th month and hot rolled steel prices have barely budged from the center line (OK, there have been some mild gyrations but no clear cut path up or down during the past three months). […]
One of the first things that we noticed when looking at the graph below is all of the “neutral” arrows (yellow arrows in SMU Pricing Momentum) going across the full spectrum of the table shown. We went back to see at what point did we move our Momentum to Neutral and found we made the […]
The Steel Market Update Price MoMo Index for flat rolled steel in the U.S. showed hot rolled coil price momentum falling this week for the sixth week in a row after being in positive territory for the previous four weeks. MoMo, a trailing indicator, is measured as a percentage and shows the relation of the […]
The Steel Market Update Price MoMo Index for flat rolled steel in the U.S. showed hot rolled coil prices as falling this week for the fifth week in a row after being in positive territory for the previous four weeks. MoMo, a trailing indicator, is measured as a percentage and shows the relation of the […]
The following article was originally published in our Premium edition of Steel Market Update last week after the MSCI shipment and inventory data was released. Service Center Apparent Inventory Deficit/Excess is one of the proprietary products available for our Premium Level customers. We thought our Executive customers might be interested in how our forecast did […]
Based on the results from our most recent Steel Market Update steel market analysis, flat rolled steel mill lead times, the number of weeks needed to produce and ship a new order, remained above 2013 levels on all products. SMU conducted one of our twice monthly steel market surveys this past week. During the process […]
Flat rolled steel mills continue to negotiate pricing on hot rolled, galvanized and Galvalume products and less enthusiastically on cold rolled, according to our latest flat rolled steel market analysis conducted this past week. Galvanized continued as the product manufacturing companies and service centers were reporting where prices were negotiable gathering 68 percent of the […]
The following is part of a series of articles Steel Market Update has been producing on the subject of steel sales. The series is called: The Truth About Selling Steel and today, with the help of John Temples, we are going to introduce communication and engagement. In the coming weeks we will expand upon our […]
The following articles are for our Premium level customers. Thank you again for your business. We also want you to know that the latest imports by product, port and country are in the website (must be logged in as Premium customer in order to access the data) as is our latest Survey data which was […]
Steel Market Update nailed (in our opinion) last month’s forecast for August. We projected that the -193,000 tons deficit from the end of July (based on our proprietary formula for what a balanced flat rolled inventory level should be for the U.S. service centers) would be eliminated and move into a very small excess situation. […]
Buyers and sellers of flat rolled steel are becoming more optimistic about their company’s ability to be successful based on current market conditions according to Steel Market Update and their Steel Buyers Sentiment Index. SMU Steel Buyers Sentiment Index rose to +64 or +11 points higher than where it was measured during the beginning of […]
The Steel Market Update Price MoMo Index for flat rolled steel in the U.S. remained negative this week for the fourth week in a row after being in positive territory for the previous four weeks. MoMo, a trailing indicator, is measured as a percentage and shows the relation of the current hot rolled coil (HRC) […]