Service Centers

Olympic taps Hegler for GM role at Action Stainless

Written by Ethan Bernard

April 14, 2025

Olympic Steel has named Alex Hegler as general manager for its Action Stainless facility in Rock Hill, S.C.

The Cleveland-based service center chain said Hegler most recently served as sales manager for a global specialty metals distributor and service center.

“Alex is an effective commercial leader with a proven record of strategic market expansion,” Andy Markowitz, president of specialty metals at Olympic, said in a statement on Monday.

“His global experience will help drive fabrication-focused growth for the Rock Hill facility, Action Stainless, and Olympic Steel, particularly as large OEMs and other market leaders evaluate reshoring options for metal processing,” Markowitz added.

Hegler will report directly to Jessica L. Burroughs, VP of Action Stainless. He will have responsibility for the “day-to-day operations and sustainable growth of the Rock Hill facility.”

Action Stainless is a distributor of stainless steel, aluminum, and specialty alloy products.

Ethan Bernard

Ethan Bernard is a reporter and editor for Steel Market Update. He previously worked for American Metal Market as a copy editor in the New York office for two years starting in 2008. Later, he copy edited AMM’s monthly magazine on a freelance basis from 2015 until 2017. With experience in financial copywriting and textbook publishing, he holds a BA in Comparative Literature from UC Berkeley, and an MFA. in Creative Writing from New York University. He can be reached at ethan@steelmarketupdate.com or 724-759-7871.

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