SMU Data and Models
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SMU Survey: More Steel Buyers Report Weakening Demand
Written by Laura Miller
July 8, 2022
This week’s SMU survey results show a big jump in the number of respondents reporting dwindling demand.
When asked how they are seeing demand for their products, 40% of respondents said demand is declining. That was a jump from the 26% reporting falling demand in the prior two surveys and from only 5% early in the second quarter. (See first chart below.) It is also the highest number of people reporting lower demand since the outset of the Covid-19 pandemic in 2020. (See second chart below.)
Here are some comments from executives from the July 4-6 market survey on how they are seeing demand:
“Our backlog is large but shrinking. Our incoming orders have also declined.”
“Everyone seems to have gotten the message to stop buying.”
“Demand is weak if demand is buying.”
“The smart buyer is only buying what they need to meet immediate requirements.”
“Stable to softening. Auto continues to be slow.”
“Demand is stable now. The construction industry lags the overall market. Other markets are slowing.”
“Order intake will be less in September.”
Declining demand is affecting steel buyers’ sentiment, as SMU’s Buyers Sentiment and Future Buyers Sentiment indices registered some of the lowest levels this week seen since 2020.
By Laura Miller, Laura@SteelMarketUpdate.com
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Laura Miller
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SMU’s August at a glance
SMU’s Monthly Review provides a summary of important steel market metrics for the previous month. Our August report includes data updated through August 30th.
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SMU market survey results now available
SMU’s latest steel buyers market survey results are now available on our website to all premium members. After logging in at steelmarketupdate.com, visit the pricing and analysis tab and look under the “survey results” section for “latest survey results.”
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SMU survey: Lead times edge higher for sheet
Current steel mill lead time averages are a few days longer than levels seen one month prior, but remain near historical lows for both sheet and plate products.
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SMU survey: Steel Buyers’ Sentiment Indices surge
Both our Current and Future Indices are now up to multi-month highs, indicating continued optimism among steel buyers.
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SMU survey: Mills’ flexibility on prices up slightly
Steel buyers found mills slightly more willing to negotiate spot prices this week, according to our most recent survey data. Though this negotiation rate has ticked up vs. our previous market check, overall rates have been trending downward since July’s highs.